VotesZ
Your vote pays.

Brand guidelines & assets for partners, press, and creators

App Icon

The VotesZ Icon

Use the app icon when referring to the VotesZ mobile app. The icon features a vote box with camera lens on a blue-to-pink gradient.

VotesZ App Icon 1024
1024 × 1024
VotesZ App Icon 512
512 × 512
VotesZ App Icon 256
256 × 256
VotesZ App Icon 128
128 × 128
Color Palette

Brand Colors

Our palette is built around deep navy, electric blue, and the signature gradient. Click any swatch to copy the hex code.

Navy
#1a2340
Primary dark, headers
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Electric Blue
#2563EB
Accent, CTA buttons
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Pink
#EC4899
Gradient end
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Success Green
#10B981
Validation, success
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Coral
#FF6B6B
OutfitsZ accent
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Light Gray
#F1F5F9
Backgrounds, cards
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Border Gray
#E2E8F0
Borders, dividers
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Muted Text
#64748B
Subtitles, hints
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Typography

Fonts

We use Space Grotesk for headings, the logo, and display text. Inter (or the system font stack) is used for body text and UI.

Space Grotesk Headings & Logo
800
VotesZ — Your vote pays.
700
Brand guidelines for partners
600
Earn shopping money by voting
500
Photo voting with AI-generated images

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 !@#$%&*()

Inter Body & UI
700
Bold — buttons, emphasis, labels
600
Semi-bold — section headers, links
500
Medium — body text, descriptions
400
Regular — paragraphs, fine print
Gradients

Signature Gradients

The blue-to-pink gradient is the heart of the VotesZ visual identity. It appears on the Z, app icon, overlays, and CTAs.

VotesZ Primary
Blue to Pink
linear-gradient(135deg, #2563EB, #EC4899)
OutfitsZ Accent
Coral to Orange
linear-gradient(135deg, #FF6B6B, #FF8E53)
Social Media

Find Us Online

When mentioning VotesZ, always capitalize the Z. We are active on the following platforms.

Writing VotesZ: Always write "VotesZ" with a capital V and capital Z. Never "Votesz", "votesz", or "VOTESZ". The Z represents the generation and the decisive ending of every vote.
Guidelines

Do's and Don'ts

Please follow these rules when using VotesZ brand assets in your communications, articles, or designs.

Do
  • Use the gradient Z (blue to pink) in the wordmark
  • Keep generous clear space around the logo
  • Use on both dark and light backgrounds
  • Use the all-white variant on photos or gradients
  • Link to votesz.com when referencing the brand
Don't
  • Never use a plain blue Z — the gradient is required
  • Never stretch or distort the logo
  • Never add effects like shadows, outlines, or glows
  • Never change the gradient colors or direction
  • Never place on busy or low-contrast backgrounds